Aligned to the seven key pillars in the strategy, deliver effective audience-led communications with measurable objectives supporting EA, DE and wider government priorities.
Set the agenda through more proactive, less reactive activity.
Establish a consistent approach to internal and external engagement.
Commitment to equality and accessibility in all communications and engagement activities.
Support wider change and improvement programmes through the delivery of strategic communications.
Support and challenge the wider organisation on building better customer services, including workforce and sectoral operational communications, to improve service delivery.
Be prepared for events and crises and manage them appropriately.
Harness digital opportunities including web, social media and Artificial Intelligence (AI).
Fully support EA’s skilled team of communications specialists.